A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms
Resource Information
The work A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms represents a distinct intellectual or artistic creation found in Merrimack Valley Library Consortium. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms
Resource Information
The work A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms represents a distinct intellectual or artistic creation found in Merrimack Valley Library Consortium. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms
- Title remainder
- how to captivate and engage audiences across multiple platforms
- Statement of responsibility
- Andrea Phillips
- Language
- eng
- Summary
- This is the first major, comprehensive resource to feature concrete instruction on the principles of storytelling, audience engagement, platform selection, execution challenges, big-picture strategy and structural considerations -- as well as case studies of milestone transmedia projects and interviews with leading transmedia authorities and creators. Whether you're in game design and development, book publishing, film and television, or any other traditional or digital medium, A Creator's Guide to Transmedia Storytelling will give you the tools and knowledge you need to create deeper forms of audience engagement
- Cataloging source
- DLC
- Dewey number
- 006.7
- Illustrations
- illustrations
- Index
- index present
- LC call number
- QA76.76.I59
- LC item number
- P496 2012
- Literary form
- non fiction
Context
Context of A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platformsWork of
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