Coverart for item
The Resource Web analytics 2.0 : the art of online accountability & science of customer centricity, Avinash Kaushik

Web analytics 2.0 : the art of online accountability & science of customer centricity, Avinash Kaushik

Label
Web analytics 2.0 : the art of online accountability & science of customer centricity
Title
Web analytics 2.0
Title remainder
the art of online accountability & science of customer centricity
Statement of responsibility
Avinash Kaushik
Title variation
Art of online accountability and science of customer centricity
Creator
Author
Subject
Language
eng
Summary
"Adeptly address today's business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!"--Resource description page
Cataloging source
UMI
http://library.link/vocab/creatorName
Kaushik, Avinash
Illustrations
  • illustrations
  • maps
Index
index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • Web usage mining
  • Internet users
  • Internet marketing
  • Web site development
Label
Web analytics 2.0 : the art of online accountability & science of customer centricity, Avinash Kaushik
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780470529393
Instantiates
Publication
Copyright
Note
  • Description based on print version record
  • Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocm608489642
Dimensions
unknown
Extent
1 online resource (xxv, 475 pages)
Form of item
electronic
Isbn
9780470529393
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations, maps.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000064
Label
Web analytics 2.0 : the art of online accountability & science of customer centricity, Avinash Kaushik
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780470529393
Publication
Copyright
Note
  • Description based on print version record
  • Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocm608489642
Dimensions
unknown
Extent
1 online resource (xxv, 475 pages)
Form of item
electronic
Isbn
9780470529393
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations, maps.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000064

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
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