The Resource Using analytics to inform product design : product management core skills, with Matthew Edgar

Using analytics to inform product design : product management core skills, with Matthew Edgar

Label
Using analytics to inform product design : product management core skills
Title
Using analytics to inform product design
Title remainder
product management core skills
Statement of responsibility
with Matthew Edgar
Creator
Subject
Language
eng
Summary
"Online product performance data is everywhere, but how can product managers put it to work to improve their market reach and product usage? To do this, you need to know what metrics are available, what analytics tools are the most effective, and why some metrics are more beneficial than others. This video series will act as your guide, showing you the tools and metrics that matter. You'll explore product funnels and discover different ways to measure and understand each stage of a product's journey through a funnel-from initial discovery to on-boarding to repeated use. This includes learning how to use Google Analytics and Hot Jar to measure specific ways users interact with your product; Google Search Console to understand what your users are thinking and how they find your product; and a variety of other tools, tricks, and techniques to help you make sense of your data, uncover powerful insights, and optimize your product and reach."--Resource description page
Cataloging source
UMI
Characteristic
videorecording
http://library.link/vocab/creatorName
Edgar, Matthew
LC call number
HF5415.2
http://bibfra.me/vocab/relation/on-screenpresenter
GDyFaYLCdXw
PerformerNote
Presenter, Matthew Edgar
Runtime
190
http://library.link/vocab/subjectName
  • Marketing research
  • Data mining
Technique
live action
Label
Using analytics to inform product design : product management core skills, with Matthew Edgar
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9781491995204
Instantiates
Publication
Note
Title from resource description page (viewed December 11, 2017)
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Control code
on1015687244
Dimensions
unknown
Extent
1online resource (1 volume)
Form of item
online
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Media type code
  • c
  • v
Medium for sound
other
Other physical details
illustrations.
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
Stock number
CL0500000920
System control number
(OCoLC)1015687244
Video recording format
other
Label
Using analytics to inform product design : product management core skills, with Matthew Edgar
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9781491995204
Publication
Note
Title from resource description page (viewed December 11, 2017)
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Control code
on1015687244
Dimensions
unknown
Extent
1online resource (1 volume)
Form of item
online
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Media type code
  • c
  • v
Medium for sound
other
Other physical details
illustrations.
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
Stock number
CL0500000920
System control number
(OCoLC)1015687244
Video recording format
other

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
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