The Resource The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly, David Meerman Scott

The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly, David Meerman Scott

Label
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
Title
The new rules of marketing and PR
Title remainder
how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
Statement of responsibility
David Meerman Scott
Title variation
New rules of marketing and public relations
Creator
Author
Subject
Genre
Language
eng
Cataloging source
UMI
http://library.link/vocab/creatorName
Scott, David Meerman
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Internet marketing
  • Marketing
  • Public relations
Label
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly, David Meerman Scott
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780470547816
Instantiates
Publication
Copyright
Note
"Completely revised and updated second edition"--Cover
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn745062294
Dimensions
unknown
Edition
2nd ed.
Extent
1 online resource (xxx, 289 pages).
Form of item
electronic
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000103
Label
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly, David Meerman Scott
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780470547816
Publication
Copyright
Note
"Completely revised and updated second edition"--Cover
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn745062294
Dimensions
unknown
Edition
2nd ed.
Extent
1 online resource (xxx, 289 pages).
Form of item
electronic
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000103

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
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