Coverart for item
The Resource Six rules for brand revitalization : learn the most common branding mistakes and how to avoid them, Larry Light, Joan Kiddon

Six rules for brand revitalization : learn the most common branding mistakes and how to avoid them, Larry Light, Joan Kiddon

Label
Six rules for brand revitalization : learn the most common branding mistakes and how to avoid them
Title
Six rules for brand revitalization
Title remainder
learn the most common branding mistakes and how to avoid them
Statement of responsibility
Larry Light, Joan Kiddon
Title variation
Learn the most common branding mistakes and how to avoid them
Creator
Contributor
Author
Subject
Language
eng
Cataloging source
UMI
http://library.link/vocab/creatorName
Light, Larry
Index
index present
LC call number
HF5415.1255
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1949-
http://library.link/vocab/relatedWorkOrContributorName
Kiddon, Joan
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Brand name products
  • Product life cycle
Label
Six rules for brand revitalization : learn the most common branding mistakes and how to avoid them, Larry Light, Joan Kiddon
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780134507965
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn939394671
Dimensions
unknown
Edition
Second edition.
Extent
online resource (1 volume)
Form of item
online
Isbn
9780134507965
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000715
System control number
(OCoLC)939394671
Label
Six rules for brand revitalization : learn the most common branding mistakes and how to avoid them, Larry Light, Joan Kiddon
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780134507965
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn939394671
Dimensions
unknown
Edition
Second edition.
Extent
online resource (1 volume)
Form of item
online
Isbn
9780134507965
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000715
System control number
(OCoLC)939394671

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
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