Coverart for item
The Resource New brand leadership : managing at the intersection of globalization, localization, and personalization, Larry Light, Joan Kiddon

New brand leadership : managing at the intersection of globalization, localization, and personalization, Larry Light, Joan Kiddon

Label
New brand leadership : managing at the intersection of globalization, localization, and personalization
Title
New brand leadership
Title remainder
managing at the intersection of globalization, localization, and personalization
Statement of responsibility
Larry Light, Joan Kiddon
Title variation
Managing at the intersection of globalization, localization, and personalization
Creator
Contributor
Author
Subject
Language
eng
Cataloging source
UMI
http://library.link/vocab/creatorName
Light, Larry
Illustrations
illustrations
Index
index present
LC call number
HF5415.1255
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1949-
http://library.link/vocab/relatedWorkOrContributorName
Kiddon, Joan
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Marketing
  • Advertising
Label
New brand leadership : managing at the intersection of globalization, localization, and personalization, Larry Light, Joan Kiddon
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780134194486
Instantiates
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn915576672
Dimensions
unknown
Extent
online resource (1 volume)
Form of item
online
Isbn
9780134194486
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000624
System control number
(OCoLC)915576672
Label
New brand leadership : managing at the intersection of globalization, localization, and personalization, Larry Light, Joan Kiddon
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9780134194486
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn915576672
Dimensions
unknown
Extent
online resource (1 volume)
Form of item
online
Isbn
9780134194486
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000624
System control number
(OCoLC)915576672

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
Processing Feedback ...