Coverart for item
The Resource Brand new : solving the innovation paradox--how great brands invent and launch new products, services, and business models, G. Michael Maddock and Luisa C. Uriarte ; with Javier Flaim and Brett S. Miller

Brand new : solving the innovation paradox--how great brands invent and launch new products, services, and business models, G. Michael Maddock and Luisa C. Uriarte ; with Javier Flaim and Brett S. Miller

Label
Brand new : solving the innovation paradox--how great brands invent and launch new products, services, and business models
Title
Brand new
Title remainder
solving the innovation paradox--how great brands invent and launch new products, services, and business models
Statement of responsibility
G. Michael Maddock and Luisa C. Uriarte ; with Javier Flaim and Brett S. Miller
Title variation
Solving the innovation paradox--how great brands invent and launch new products, services, and business models
Creator
Contributor
Author
Subject
Genre
Language
eng
Cataloging source
UMI
http://library.link/vocab/creatorDate
1965-
http://library.link/vocab/creatorName
Maddock, G. Michael
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorDate
  • 1968-
  • 1970-
  • 1969-
http://library.link/vocab/relatedWorkOrContributorName
  • Uriarte, Luisa C.
  • Flaim, Javier
  • Miller, Brett S.
http://library.link/vocab/subjectName
  • Technological innovations
  • New products
  • Creative ability in business
Label
Brand new : solving the innovation paradox--how great brands invent and launch new products, services, and business models, G. Michael Maddock and Luisa C. Uriarte ; with Javier Flaim and Brett S. Miller
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9781118095942
Instantiates
Publication
Copyright
Note
Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn860805524
Dimensions
unknown
Extent
1 online resource (1 volume)
Form of item
  • online
  • electronic
Isbn
9781118095942
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000314
System control number
(OCoLC)860805524
Label
Brand new : solving the innovation paradox--how great brands invent and launch new products, services, and business models, G. Michael Maddock and Luisa C. Uriarte ; with Javier Flaim and Brett S. Miller
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9781118095942
Publication
Copyright
Note
Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ocn860805524
Dimensions
unknown
Extent
1 online resource (1 volume)
Form of item
  • online
  • electronic
Isbn
9781118095942
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Sound
unknown sound
Specific material designation
remote
Stock number
CL0500000314
System control number
(OCoLC)860805524

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
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