The Resource 7 strategies to save time and money with your mobile launch (or re-launch) : get your mobile launch right, with S.C. Moatti

7 strategies to save time and money with your mobile launch (or re-launch) : get your mobile launch right, with S.C. Moatti

Label
7 strategies to save time and money with your mobile launch (or re-launch) : get your mobile launch right
Title
7 strategies to save time and money with your mobile launch (or re-launch)
Title remainder
get your mobile launch right
Statement of responsibility
with S.C. Moatti
Title variation
Seven strategies to save time and money with your mobile launch (or re-launch)
Creator
Subject
Language
eng
Summary
"Mobile maven SC Moatti knows the odds. She knows that 50% of the mobile apps offered at the Apple App Store will never be downloaded -- not even once. She also knows how the sharks in Silicon Valley beat those odds. Using specialized knowledge she's gleaned from her time working mobile at Facebook, Trulia, and Nokia, and in countless interviews with mobile's high-rollers, Moatti will help you win the game of mobile launch. Budding players with well defined ideas, in-hand prototypes, or under-performing already launched apps are best suited for Moattis advice. Roll with her as she demos the Business Equation, the 2% Mobile Conversion Funnel, the Viral Loop and more. When play stops, you'll understand mobile methods for defining success, setting clear metrics, targeting your audience, pulling them in, hooking them, and scaling up fast."--Resource description page
Cataloging source
UMI
Characteristic
videorecording
http://library.link/vocab/creatorName
Moatti, S. C
LC call number
QA76.76.A65
http://bibfra.me/vocab/relation/on-screenpresenter
10Iuz1fktKU
PerformerNote
Presenter, S.C. Moatti
Runtime
106
http://library.link/vocab/subjectName
  • Mobile apps
  • Application software
  • Mobile computing
Technique
live action
Label
7 strategies to save time and money with your mobile launch (or re-launch) : get your mobile launch right, with S.C. Moatti
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9781491959145
Instantiates
Publication
Note
  • Title from title screen (viewed April 21, 2016)
  • Date of publication from resource description page
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Control code
ocn947111672
Dimensions
unknown
Extent
1 online resource (1 streaming video file (1 hr., 45 min., 27 sec.))
Form of item
online
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Media type code
  • c
  • v
Medium for sound
other
Other physical details
digital, sound, color
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
Stock number
CL0500000734
Video recording format
other
Label
7 strategies to save time and money with your mobile launch (or re-launch) : get your mobile launch right, with S.C. Moatti
Link
http://databases.mvlc.org/connect/safari?uiCode=&xmlId=9781491959145
Publication
Note
  • Title from title screen (viewed April 21, 2016)
  • Date of publication from resource description page
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Control code
ocn947111672
Dimensions
unknown
Extent
1 online resource (1 streaming video file (1 hr., 45 min., 27 sec.))
Form of item
online
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Media type code
  • c
  • v
Medium for sound
other
Other physical details
digital, sound, color
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
Stock number
CL0500000734
Video recording format
other

Library Locations

    • Merrimack Valley Library ConsortiumBorrow it
      4 High Street, Suite 175, North Andover, MA, 01845, US
      42.7009413 -71.1255084
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